Dial 4 Dollars – Free Appointment Setting Class For Real Estate Agents – A free live class every Tuesday at 12 noon EST. One skill, one hour: how to turn a lead into a face to face appointment on the phone.

For the agent who has a great month here and there but never consistently

Everybody Promised You Real Estate Would Make You Rich. Nobody Taught You The One Thing That Actually Does.

Every Tuesday at noon we teach one piece of the phone call that turns a lead into a face-to-face appointment. Live, in the exact words. Your broker can’t teach you this and most coaches only know it in theory.

The one skill that pays the most? Nobody taught you. Until now. Press play

You had a great month. 4 sales.

Felt like you finally figured this business out.

Then three months went by with nothing. And the honest truth is you couldn't do that great month again on purpose.

The good month tricked you. You thought you had it figured out, so you never built anything underneath it. Now the streak is over and there's nothing to fall back on but hope.

So the calls don't get made.

And it always plays out one of two ways. The roller coaster: 3 deals one month, dead air the next. Or the grind: 60 hours a week to make what the guy down the hall makes in 20.

He isn't smarter than you. He just learned something you didn't.

And how many years has it been like that now?

It's not your fault. Nobody ever taught you this. Your broker doesn't sell, so how could they show you what actually works?

You were left to guess. Until now.

Here's what the top teams know that you were never told:

The 9 words that get you the appointment.Grade six vocabulary. Plus the one word that costs you the appointment if you say it instead.
The 5-minute window that decides everything. Dr. James Oldroyd at MIT found that calling in five minutes instead of thirty makes you 100 times more likely to reach them.
The only 5 things that actually pay you. The five moves that build a business, while videos and posts quietly bleed yours dry.
The one skill that pays the most. The highest-dollar skill in real estate, the one nobody trained you on, that books appointments on command.
Why half your buyer leads are actually sellers. Buy ten buyer leads, get five seller leads free. Most agents never even call them.
How to show a buyer homes nobody else can find. Three sources of off-market property. None of them on the MLS.
The letter that turns one buyer into three listings. A greeting card envelope, a real stamp, and 80 homes.
The one number that predicts your future. Not your followers. Not your sales. Just one number, and it tells you what your bank account looks like 90 days from now.
Why half the agents in this business sold one home or zero last year. It isn't the market and it isn't the leads.
The one appointment a week that's worth $180,000*. 52 appointments a year. About half sign. About half of those close. Twelve extra sales at a $15,000 commission.

You've read this far. That's not an accident.

This isn't theory.

The Research

Dr. James Oldroyd of MIT's Sloan School of Management studied 15,000 leads and over 100,000 call attempts. He found that calling a lead within 5 minutes instead of 30 makes you 100 times more likely to reach them. Five minutes. That's the whole difference.

James MacDonald

Twenty years teaching one skill and nothing else.

Lead phone trainer for the number one real estate coaching program on earth, for over 20 years.
He has trained more agents, teams and ISAs to book appointments than very likely anyone else alive.
He coached the #1 agent at Coldwell Banker in the world, the #1 agent at Keller Williams, and the #2 agent at Coldwell Banker in the world. Brian Moses. Sarah Reynolds. Jay Kinder.
He still trains the biggest teams on the continent. Rudy Kusuma, over 1,000 homes a year. The Jennifer Kenna team in Florida.

Then the program declared the phone was dead and bet everything on video and AI. He went looking for one successful team that wasn't booking appointments by phone. He couldn't find a single one. So he left.

Sasha Miletic

Forty years in real estate. Still selling.

He still makes the calls. He's on the phone every week booking the appointments his brother goes on.
He learned it the hard way first. Two years door-knocking in the snow, cold-calling out of the phone book, leads written on recipe cards. Almost nothing to show for it.
Then he learned what to say. Coached by Mike Ferry, Walter Sanford, Craig Proctor, Jay Kinder and Michael Reese. Became one of the top agents in Windsor.
He did it twice. Left production to run a brokerage, came back thirteen years later to a completely different market, and became one of the top agents again.

The market changed twice. The skill didn't.

What's the catch?

There isn't one.

Nothing is sold at the end.
No credit card. Ever.
Nobody calls you afterward.
You don't have to switch brokerages, and nobody will ask you to.
Reply STOP to any text and you're off the list in one second.

Free for now. The class is in beta. There will be a price on it later.

So why give it away?

Coaches charge $20,000 a year and teach you everything except this.

Not because it doesn't work. Because they can't do it themselves.

I spent two years door-knocking in the snow and got almost nothing.

Then somebody finally told me what to say. That's what changed it.

Now I get to be the guy who tells somebody else.

— Sasha

Questions people ask before they register.

Straight answers. Nothing dodged.

Do I have to switch brokerages?

No. Agents from every brokerage attend, and nobody will ask you to change. The skill is yours and it works wherever you hang your licence.

Is this a recruiting pitch?

No. Sasha is a broker at eXp and he's not shy about it, but this class is not a recruiting event and nobody will pitch you. If you ever want that conversation you can ask for it. Otherwise it never comes up.

Is it really free?

Yes. Nothing to buy during the class and nothing to buy after it. It's free while the class is in beta. There will be a price on it later.

What do I actually walk away with?

The script. In writing, in the exact words, and it's yours whether you come back or not. Every week is one piece of the call, so the script grows the longer you come. But the first week you show up, you leave with something you can use on your next call.

One appointment a week. What's that actually worth?

One extra appointment a week is 52 a year. About half sign. About half of those close. That's twelve extra sales. **At a $15,000 commission, that's $180,000*. Your commission and your ratios are your own, so nobody can promise you a result. But that's the math.**

I've been doing this 20 years. Is this for beginners?

It's for anyone who wants more appointments. The agents who get the most out of it are usually the experienced ones, because they already have the leads and the conversations. They just haven't been trained on the words.

Do I need to buy leads for this to work?

No. And you probably have more leads than you think.

A lead is anybody who talks to you about real estate. The person who called off your sign. The one at your open house. The guy at the gas station who asked how the market's doing. Your database from three years ago. Anyone who mentions they're thinking about moving.

Most agents call none of them, because they don't know what to say. That's the part we fix.

Do I need a CRM or a dialer or any software?

No. You need a phone. Nothing on the class requires you to buy anything.

Will I get called on or have to roleplay?

No. You can sit with your camera off and never say a word. It runs one hour, noon to 1:00 EST. Sasha stays on after for anyone who wants to ask something, and that part is optional too.

What if I can't make it live?

Come the following week. It runs every Tuesday without exception and you stay invited. There's no replay, and that's on purpose. Live is where you get to ask questions and hear real calls pulled apart.

What happens after I put my number in?

Two messages a week. That's it.

Your Zoom link arrives by email and text within 60 seconds of registering. After that: Monday, that week's topic, so you know what's being taught before you decide to show up. Tuesday morning, one reminder.

Nothing else, ever. Reply STOP to any text and it stops immediately.

Want to see the whole year first?

Every topic, in order, for the next 52 weeks.

Come this Tuesday.

Free, live, 12:00 noon EST. Takes about thirty seconds to register.

P.S. The class runs every Tuesday whether you show up or not. It ran last week. It'll run next week.

The only question is how many more Tuesdays go by.

Come This Tuesday. It Costs You An Hour.

Come This Tuesday. It Costs You An Hour.

Everybody Promised You Real Estate Would Make You Rich. Nobody Taught You The One Thing That Actually Does.

The one skill that pays the most? Nobody taught you. Until now. Press play

Come This Tuesday. It Costs You An Hour.

You had a great month. 4 sales.

Felt like you finally figured this business out.

Then three months went by with nothing. And the honest truth is you couldn't do that great month again on purpose.

The good month tricked you. You thought you had it figured out, so you never built anything underneath it. Now the streak is over and there's nothing to fall back on but hope.

So the calls don't get made.

And it always plays out one of two ways. The roller coaster: 3 deals one month, dead air the next. Or the grind: 60 hours a week to make what the guy down the hall makes in 20.

He isn't smarter than you. He just learned something you didn't.

And how many years has it been like that now?

It's not your fault. Nobody ever taught you this. Your broker doesn't sell, so how could they show you what actually works?

You were left to guess. Until now.

Here's what the top teams know that you were never told:

You've read this far. That's not an accident.

This isn't theory.

The Research

Dr. James Oldroyd of MIT's Sloan School of Management studied 15,000 leads and over 100,000 call attempts. He found that calling a lead within 5 minutes instead of 30 makes you 100 times more likely to reach them. Five minutes. That's the whole difference.

James MacDonald

Twenty years teaching one skill and nothing else.

Then the program declared the phone was dead and bet everything on video and AI. He went looking for one successful team that wasn't booking appointments by phone. He couldn't find a single one. So he left.

Sasha Miletic

Forty years in real estate. Still selling.

The market changed twice. The skill didn't.

What's the catch?

There isn't one.

Free for now. The class is in beta. There will be a price on it later.

So why give it away?

Coaches charge $20,000 a year and teach you everything except this.

Not because it doesn't work. Because they can't do it themselves.

I spent two years door-knocking in the snow and got almost nothing.

Then somebody finally told me what to say. That's what changed it.

Now I get to be the guy who tells somebody else.

— Sasha

Questions people ask before they register.

Straight answers. Nothing dodged.

Do I have to switch brokerages?

No. Agents from every brokerage attend, and nobody will ask you to change. The skill is yours and it works wherever you hang your licence.

Is this a recruiting pitch?

No. Sasha is a broker at eXp and he's not shy about it, but this class is not a recruiting event and nobody will pitch you. If you ever want that conversation you can ask for it. Otherwise it never comes up.

Is it really free?

Yes. Nothing to buy during the class and nothing to buy after it. It's free while the class is in beta. There will be a price on it later.

What do I actually walk away with?

The script. In writing, in the exact words, and it's yours whether you come back or not. Every week is one piece of the call, so the script grows the longer you come. But the first week you show up, you leave with something you can use on your next call.

One appointment a week. What's that actually worth?

One extra appointment a week is 52 a year. About half sign. About half of those close. That's twelve extra sales. At a $15,000 commission, that's $180,000*. Your commission and your ratios are your own, so nobody can promise you a result. But that's the math.

I've been doing this 20 years. Is this for beginners?

It's for anyone who wants more appointments. The agents who get the most out of it are usually the experienced ones, because they already have the leads and the conversations. They just haven't been trained on the words.

Do I need to buy leads for this to work?

No. And you probably have more leads than you think.

A lead is anybody who talks to you about real estate. The person who called off your sign. The one at your open house. The guy at the gas station who asked how the market's doing. Your database from three years ago. Anyone who mentions they're thinking about moving.

Most agents call none of them, because they don't know what to say. That's the part we fix.

Do I need a CRM or a dialer or any software?

No. You need a phone. Nothing on the class requires you to buy anything.

Will I get called on or have to roleplay?

No. You can sit with your camera off and never say a word. It runs one hour, noon to 1:00 EST. Sasha stays on after for anyone who wants to ask something, and that part is optional too.

What if I can't make it live?

Come the following week. It runs every Tuesday without exception and you stay invited. There's no replay, and that's on purpose. Live is where you get to ask questions and hear real calls pulled apart.

What happens after I put my number in?

Two messages a week. That's it.

Your Zoom link arrives by email and text within 60 seconds of registering. After that: Monday, that week's topic, so you know what's being taught before you decide to show up. Tuesday morning, one reminder.

Nothing else, ever. Reply STOP to any text and it stops immediately.

Want to see the whole year first?

Every topic, in order, for the next 52 weeks.

Come this Tuesday.

Free, live, 12:00 noon EST. Takes about thirty seconds to register.

Come This Tuesday. It Costs You An Hour.

P.S. The class runs every Tuesday whether you show up or not. It ran last week. It'll run next week.

The only question is how many more Tuesdays go by.

One extra appointment a week is 52 a year. About half sign. About half of those close. That's twelve extra sales. **At a $15,000 commission, that's $180,000*. Your commission and your ratios are your own, so nobody can promise you a result. But that's the math.**